LANCOME Idole Now EDP

Description

THE FRAGRANCE OF THE FUTURE Discover the new Id?le Now floral Eau de Parfum, inspired by nature and revealed by science.?Resolutely anchored in its time while being undeniably revolutionary, it celebrates the new vision of success and the powerful momentum of the women who are inventing the world of tomorrow.?You too, join the Idols. AN UNPRECEDENTED CONCENTRATE OF NATURE AND SCIENCE Id?le Now, the first perfume resulting from green science, aims to be a pioneer in the design of more sustainable and resource-friendly perfumes.?At the heart of this fragrance: the upcycled Rose, whose distillation water, usually wasted, is used in the very design of the perfume. The Malaysian Orchid, whose scent is captured in nature using “Head Space” technology, radiates its most subtle facets in the composition while being preserved. Vanilla from Madagascar is enriched thanks to biotechnology with a synthetic molecule from brown rice: vanillin. These ingredients from sustainable and supportive sectors make up the formula of this resolutely daring, committed and vegan Eau de Parfum. A LUMINOUS WAKE THAT RELEASES THE POWER OF A NEW FLORALITY The new floral Eau de Parfum Id?le Now embraces the horizon with its enveloping, luminous and addictive trail. The Rose, iconic ingredient of Id?le, is here sublimated with rose water resulting from the distillation of the latter to create a radiant freshness, in a luminous and sparkling accord.